ABBY HOLMAN
social strategist | digital storyteller
I took this image of the Islamic Center of Columbia the day after President Trump announced the travel ban and shared it on Vox's social media accounts with the simple caption "🌼 ☀️ #OneColumbia" in one day, across three platforms it reach over 140,000 people and garnered over 2,000 actions on Facebook, Twitter and Instagram.
When 5-year-old Bryson Pruitt-Smith was diagnosed with cancer in October 2014, people on social media rallied around his family to offer emotional, financial and spiritual support. This feature focused on the story of a local family creating connections and producing support from around the world on social media due to illness. As a designer, I chose to focus on the story of Bryson and his mother, Lily, by presenting as if the reader were online and not detracting from the personal story.
In our second competition of the semester, we were asked to create the cover and feature for Vox's Spring Preview. I chose to hand draw a mirror, drawing on the idea of "Mirror, mirror on the wall" to tell Columbians what they can do this spring. This issue is a compilation of events that will occur throughout Columbia from January to May. My design was chosen out of nine designers to be published.
I took this image of the Islamic Center of Columbia the day after President Trump announced the travel ban and shared it on Vox's social media accounts with the simple caption "🌼 ☀️ #OneColumbia" in one day, across three platforms it reach over 140,000 people and garnered over 2,000 actions on Facebook, Twitter and Instagram.
Vox Magazine: Digital Managing Editor,iPad Creative Director, Feature Designer
Vox is the city magazine of Columbia that publishes weekly with the Columbia Missourian. In the spring of 2015, I served as a feature designer for the publication. During this time I also served as the assistant iPad creative director, converting all print stories to the iPad app via Mag+. This included altering designs to fit in house style, adding media and creating interactive popups. During the summer 2015 I took over the iPad Creative Director role and produced each issue for the app from May to August.
I served as the Digital Managing Editor for two years, overseeing the management of voxmagazine.com. In this role I helped coordinate the switch of two CSS platforms and develop training materials, becoming the expert on these brand new systems. My team collaborated with the editorial team to create interactive, exclusive online content using alternative storytelling platforms such as Storify, ThingLink, TimelineJS, StoryMapJS, Highcharts and more. Along with overseeing digital production, I also helped maintain a consistent digital strategy and cohesiveness across social platforms.